Kylie Jenner stepped out in our Alaïa 2013 leather bra, a piece that perfectly bridges archival craftsmanship and internet-age iconography. Cut from supple black leather, the bra wraps the torso in sculptural bands that cross at the bust and slice across the ribcage, creating a negative-space effect Alaïa mastered. It’s part lingerie, part armor—lean, architectural, and unmistakably Azzedine: the hand, the curve, the control.

What makes this look land right now is Kylie’s deliberate return to her “King Kylie” energy—the era that first made her a social media monarch. Think inky hair, graphic beauty, unapologetic body-con lines, and a club-ready confidence that reads instantly on camera. Wearing an early-2010s Alaïa design reframes that persona with maturity: the silhouette is still dangerous and fun, but the material story is couture-adjacent—real leather, precise construction, and a cut engineered to lift and contour without fuss.

Alaïa’s 2013 accessories and bras are collector catnip because they show the house’s genius for sculpting the body with minimal surface. There are no gimmicks here—just curved panels, immaculate edge-painting, and placement that follows anatomy rather than fighting it. On Kylie, the piece functions like a line drawing: clean arcs at the sternum, a wrap strap that traces the waist, and enough skin to make the geometry read from across a room (or across a feed).

Styling the bra with black leather trousers keeps the message tight: one texture, two finishes, all focus on proportion. Beauty choices—slick hair, a strong lip, and sculpted cheekbones—complete the callback. It’s the essence of King Kylie translated for 2025: less maximal color play, more adult precision; still viral, but with archival credibility.

Culturally, this is the sweet spot where today’s nostalgia cycles meet the archive boom. Fans revisit the looks that built Kylie’s image while collectors chase pieces that carry design value beyond the moment. An Alaïa leather bra from 2013 does both. It photographs like a new drop yet retains the permanence of Azzedine’s craft—the kind of item that returns to mood boards season after season.

For collectors and stylists, condition and fit are everything. The leather should be supple with clean, intact binding; interior lining should lie flat with no stretching at the fastening points. Store stuffed with tissue to maintain the cup curve, and avoid hanging by the straps to prevent warping. With proper care, the patina only deepens the piece’s presence.

Into Archive is proud to place icons where they belong—on bodies, in photographs, and in collections.